Keepa vs SellerAmp SAS
Our verdict
Keepa is the data source; SellerAmp is the decision screen built on top of it. Arbitrage sellers often end up paying for both, because SellerAmp turns a product page into a buy-or-pass call while Keepa supplies the history that makes that call trustworthy.
SellerAmp’s matrix advantages centre on the buy decision: an FBA profit calculator, sales estimates, Buy Box analytics, restriction and IP checks, data export, VAT / tax reporting and team accounts, plus a mobile app for in-store scanning. Keepa answers with API access, a brand and seller database and a niche and category finder, and its paid tier unlocks sales rank, offer counts and Product Finder. Keepa is price and rank history only, with no keyword or PPC data, and its dense charts carry a real learning curve for beginners.
Keepa’s free extension shows basic price history; the paid Data Access plan is €19/mo (about $22) or €189/yr, and the separate API starts at €49/mo. SellerAmp runs $19.95, $29.95 or $49.95 a month, with two months free on annual billing and a 14-day trial. The two entry tiers together come to roughly $42 a month, which is why SellerAmp’s main listed drawback is needing Keepa for full value.
Choose Keepa if
- You want historical Buy Box, price and rank data as cheaply as possible
- You build tools or spreadsheets and need Amazon product data via API
- You already have a profit calculator and only need velocity data
Choose SellerAmp SAS if
- You need instant profit and eligibility checks on any retail page
- You do retail arbitrage in stores and want a mobile scanning app
- Your VAs need their own team access
| Editor score | ★★★★☆ 4.4 | ★★★★★ 4.6 |
|---|---|---|
| User reviews | None yet | None yet |
| Pricing | €19/mo (~$22) | from $19.95/mo |
| Free plan | ✓ Yes | — |
| Ease of use | 3.8 | 4.6 |
| Features | 4.8 | 4.5 |
| Support | 3.9 | 4.5 |
| Value for money | 4.9 | 4.7 |
| Categories | Price & Market Tracking | Arbitrage & Sourcing, Profit Analytics |
| Top pro | Unmatched historical price/rank data | Fast profit/eligibility checks on any page |
| Top con | Charts intimidate beginners | Arbitrage-only focus |
Feature comparison
They differ on 10 of 17 capabilities; 7 are common to both. Counted across the whole catalogue: Keepa 10 · SellerAmp SAS 14.
- Niche & category finder
- Brand & seller database
- API access
- Sales estimates
- FBA profit calculator
- Restriction & IP checks
- VAT / tax reporting
- Data export
- Buy Box analytics
- Team accounts & roles
| Keepa | SellerAmp SAS | |
| Product research & sourcing4 differences | ||
| Product database | ✓included | ✓included |
| Sales estimates | –not advertised | ✓included |
| Niche & category finder | ✓included | –not advertised |
| Browser extension | ✓included | ✓included |
| Price & rank history | ✓included | ✓included |
| FBA profit calculator | –not advertised | ✓included |
| Restriction & IP checks | –not advertised | ✓included |
| Profit & analytics2 differences | ||
| VAT / tax reporting | –not advertised | ✓included |
| Data export | –not advertised | ✓included |
| Pricing & Buy Box1 difference | ||
| Buy Box analytics | –not advertised | ✓included |
| Market & competitor intel1 difference | ||
| Competitor tracking | ✓included | ✓included |
| Brand & seller database | ✓included | –not advertised |
| Platform & integrations2 differences | ||
| Multiple Amazon marketplaces | ✓included | ✓included |
| API access | ✓included | –not advertised |
| Mobile app | ✓included | ✓included |
| Team accounts & roles | –not advertised | ✓included |
| Free plan or trial | ✓included | ✓included |
Compiled from each vendor's own product and pricing pages, plus anything vendors have sent us directly. A dash means the capability is neither advertised nor claimed to us — not that it is impossible to do. Capabilities none of these tools offer are left out of this table entirely. Vendors: tell us what we've missed.