Guides
How to read a niche in 15 minutes
Deep validation takes days, but you can kill 80% of bad ideas in 15 minutes.
- Minute 1–3: price history of the top 5 — any race to the bottom?
- Minute 4–6: review counts — can you realistically catch up?
- Minute 7–9: rank stability — is demand steady or spiky?
- Minute 10–12: quick unit economics at the median price
- Minute 13–15: differentiation — what would make yours different?